NATIONAL BUREAU OF ECONOMIC RESEARCH
NATIONAL BUREAU OF ECONOMIC RESEARCH
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Pricing when Customers Care about Fairness but Misinfer Markups

Erik Eyster, Kristof Madarasz, Pascal Michaillat

NBER Working Paper No. 23778
Issued in September 2017

---- Acknowledgments ----

We thank George Akerlof, Roland Benabou, Daniel Benjamin, Joaquin Blaum, Olivier Coibion, Stephane Dupraz, Gauti Eggertsson, John Friedman, Xavier Gabaix, Nicola Gennaioli, Yuriy Gorodnichenko, Shachar Kariv, David Laibson, John Leahy, Matthew Rabin, Ricardo Reis, David Romer, Klaus Schmidt, Jesse Shapiro, Andrei Shleifer, Silvana Tenreyro, and participants at seminars and conferences for helpful comments and discussions. The views expressed herein are those of the authors and do not necessarily reflect the views of the National Bureau of Economic Research.

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