HMO Penetration, Ownership Status, and the Rise of Hospital Advertising
Published Date
Copyright 2003
ISBN 9780226297859
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Copy CitationJason Barro and Michael Chu, The Governance of Not-for-Profit Organizations (University of Chicago Press, 2003), chap. 3, https://www.nber.org/books-and-chapters/governance-not-profit-organizations/hmo-penetration-ownership-status-and-rise-hospital-advertising.
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Published From Paper
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Working Paper
We examine the recent increase in hospital advertising expenditures. We first illustrate that the rise in hospital...