The Relative Performance of Real Estate Marketing Platforms: MLS versus FSBOMadison.com
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We are grateful to the owners of FSBOMadison.com and the South-Central Wisconsin Realtors Association for providing us with their listing data. We thanks Geoff Ihle and James Robert for valuable research assistance, and Estelle Cantillon, Leemore Dafny, Morris Davis, Steve Levitt, and seminar participants for comments. Hendel and Nevo thank the Center for the Study of Industrial Organization and the Guthrie Center for Real Estate Research at Northwestern University. Ortalo-Magné acknowledges financial support from the Graduate School at UW--Madison. Hendel and Nevo are in the department of Economics at Northwestern University and NBER. Ortalo-Magné is in the department of Economics and the department of Real Estate and Urban Land Economics at the UW-Madison. Contact information: firstname.lastname@example.org, email@example.com, and firstname.lastname@example.org. The views expressed herein are those of the author(s) and do not necessarily reflect the views of the National Bureau of Economic Research.