Consumer Decision-making at an Internet Shopbot: Brand Still Matters

Michael D. Smith & Erik Brynjolfsson
Published Date
Copyright 2001
Book: E-commerce
Book editors: Severin Borenstein & Garth Saloner
PUBLISHER: Journal of Industrial Economics, Vol. 49, no. 4, (John Wiley & Sons, Inc.)
Purchase Book
  • Michael D. Smith and Erik Brynjolfsson, E-commerce (Journal of Industrial Economics, Vol. 49, no. 4, (John Wiley & Sons, Inc.), 2001), chap. 7, https://www.nber.org/books-and-chapters/e-commerce/consumer-decision-making-internet-shopbot-brand-still-matters.

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