TY - JOUR AU - Forman,Chris AU - Goldfarb,Avi AU - Greenstein,Shane TI - How did Location Affect Adoption of the Commercial Internet? Global Village, Urban Density, and Industry Composition JF - National Bureau of Economic Research Working Paper Series VL - No. 9979 PY - 2003 Y2 - September 2003 UR - http://www.nber.org/papers/w9979 L1 - http://www.nber.org/papers/w9979.pdf N1 - Author contact info: Avi Goldfarb Rotman School of Management University of Toronto 105 St George St Toronto, ON M5S 3E6 E-Mail: agoldfarb@rotman.utoronto.ca Shane Greenstein The Elinor and Wendell Hobbs Professor Kellogg School of Management Northwestern University 2001 Sheridan Road Evanston, IL 60208-2013 Tel: 847/467-5672 Fax: 847/467-1777 E-Mail: greenstein@kellogg.northwestern.edu AB - The authors test opposing theories on how urban locations influenced the diffusion of Internet technology. They find evidence that, controlling for industry, participation in the Internet is more likely in rural areas than in urban areas. Nevertheless, talk of the dissolution of cities is premature. Frontier Internet technologies appear more often at establishments in urban areas, even with industry controls. Major urban areas also contain many establishments from information technology-intensive industries, whose presence could reinforce the concentration of frontier Internet technologies in these areas. However, information technology-intensive industries are numerous and widespread. Hence, so is the use of frontier technology. ER -