TY - JOUR AU - Parente,Stephen T. AU - Salkever,David AU - DaVanzo,Joan TI - The Role of Consumer Knowledge of Insurance Benefits in the Demand for Preventative Health JF - National Bureau of Economic Research Working Paper Series VL - No. 9912 PY - 2003 Y2 - August 2003 UR - http://www.nber.org/papers/w9912 L1 - http://www.nber.org/papers/w9912.pdf N1 - Author contact info: David S. Salkever UMBC Department of Public Policy 1000 Hilltop Circle, Public Policy 418 Baltimore, MD 21250 Tel: 410/455-8459 Fax: 410-455-8066 E-Mail: salkever@umbc.edu AB - In 1992, the United States Centers for Medicare and Medicaid Services (CMS) introduced new insurance coverage for two preventive services influenza vaccinations and mammograms. Economists typically assume transactions occur with perfect information and foresight. As a test of the value of information, we estimate the effect of consumer knowledge of these benefits on their demand. Treating knowledge as endogenous in a two-part model of demand, we find that consumer knowledge has a substantial positive effect on the use of preventive services. Our findings suggest that strategies to educate the insured Medicare population about coverage of preventive services may have substantial social value. ER -