TY - JOUR AU - Cochrane,John H. TI - A Rehabilitation of Stochastic Discount Factor Methodology JF - National Bureau of Economic Research Working Paper Series VL - No. 8533 PY - 2001 Y2 - October 2001 UR - http://www.nber.org/papers/w8533 L1 - http://www.nber.org/papers/w8533.pdf N1 - Author contact info: John H. Cochrane Booth School of Business University of Chicago 5807 S. Woodlawn Chicago, IL 60637 Tel: 773/702-3059 Fax: 773/702-0458 E-Mail: john.cochrane@chicagobooth.edu AB - In a recent Journal of Finance article, Kan and Zhou (1999) find that the 'Stochastic discount factor' methodology using GMM is markedly inferior to traditional maximum likelihood even in a simple test of the static CAPM with i.i.d. normal returns. This result has gained wide attention. However, as Jagannathan and Wang (2001) point out, this result flows from a strange assumption: Kan and Zhou allow the ML estimate to know the mean market return ex-ante. I show how this information advantage explains Kan and Zhou's results. In fact, when treated symmetrically, the discount factor - GMM and traditional methodologies behave almost identically in linear i.i.d. environments. ER -