TY - JOUR AU - Ghosh,Atish R. AU - Wolf,Holger C. TI - Pricing in International Markets: Lessons From The Economist JF - National Bureau of Economic Research Working Paper Series VL - No. 4806 PY - 1994 Y2 - July 1994 UR - http://www.nber.org/papers/w4806 L1 - http://www.nber.org/papers/w4806.pdf N1 - Author contact info: Atish R. Ghosh Research Department International Monetary Fund HQ1-09-612 700 19th Street, N.W. Washington DC, 20431 E-Mail: aghosh@imf.org Holger C. Wolf Center for German and European Studies ICC-503 School of Foreign Service Georgetown University Washington, DC 20057 Tel: 202/687-8079 Fax: 202/687-8359 E-Mail: moneyhist@aol.com AB - Export firms are often assumed to stabilize destination market prices in the face of nominal exchange rate changes in order to protect market share. We show that standard tests of such pricing to market fail to discriminate against the alternative hypothesis of menu costs. As a case study, we examine the characteristics and determinants of changes in the cover prices of The Economist magazine in a sample of twelve countries over the floating rate period. We find that, while the law of one price fails, there is no evidence of systematic attempts to offset nominal exchange rate movements. Instead, the findings are consistent with menu cost driven pricing behavior. ER -