NATIONAL BUREAU OF ECONOMIC RESEARCH
NATIONAL BUREAU OF ECONOMIC RESEARCH

Side Effects of Competition: the Role of Advertising and Promotion in Pharmaceutical Markets

Guy David, Sara Markowitz

NBER Working Paper No. 17162
Issued in June 2011

---- Acknowledgements -----

The views expressed herein are those of the authors and do not necessarily reflect the views of the National Bureau of Economic Research.

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