NATIONAL BUREAU OF ECONOMIC RESEARCH
NATIONAL BUREAU OF ECONOMIC RESEARCH

Getting to the Top of Mind: How Reminders Increase Saving

Dean Karlan, Margaret McConnell, Sendhil Mullainathan, Jonathan Zinman

NBER Working Paper No. 16205
Issued in July 2010

---- Acknowledgements -----

We are grateful to the Bill and Melinda Gates Foundation, CGAP, the Ford Foundation, the Center for Retirement Research at Boston College, Netspar, and the National Science Foundation for funding research operations. We also thank the management at Ecofuturo in Bolivia, Bank of Ica in Peru and the First Valley Bank in the Philippines and John Owens from the MABS program in Philippines. We are thankful to Kareem Haggag and Martin Rotemberg for excellent assistance with data analysis. We are also grateful to Doug Parkerson, Martin Rotemberg, Mark Miller, Tomoko Harigaya, Daniel Kahn, Sara Nadel and Tania Alfonso for their dedicated field work. We thank Gharad Bryan and Ted McConnell for valuable feedback. The views expressed herein are those of the authors and do not necessarily reflect those of the Ford Foundation, CGAP, the Center for Retirement Research at Boston College, the Bill and Melinda Gates Foundation, the National Science Foundation, or the National Bureau of Economic Research.

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