TY - JOUR AU - Ball,Laurence M. AU - Romer,David TI - Are Prices Too Sticky? JF - National Bureau of Economic Research Working Paper Series VL - No. 2171 PY - 1989 Y2 - October 1989 UR - http://www.nber.org/papers/w2171 L1 - http://www.nber.org/papers/w2171.pdf N1 - Author contact info: Laurence M. Ball Department of Economics Johns Hopkins University Baltimore, MD 21218 Tel: 410/516-7605 Fax: 410/516-7600 E-Mail: lball@jhu.edu David H. Romer Department of Economics University of California Berkeley, CA 94720-3880 E-Mail: dromer@econ.berkeley.edu AB - This paper shows that small costs of changing nominal prices can lead to rigidities that cause highly inefficient fluctuations in real variables. As a result, aggregate demand stabilization can be very desirable even though the frictions that cause fluctuations in aggregate demand to have real effects are slight. Inefficient price rigidity arises because rigidity has a negative externality: rigidity in one firm's price increases the variability of real aggregate demand, which hurts all firms. The externality can be arbitrarily large relative to the private costs of rigidity. ER -