TY - JOUR AU - Higgins,Matthew J. AU - Stephan,Paula E. AU - Thursby,Jerry G. TI - Conveying Quality and Value in Emerging Industries: Star Scientists and the Role of Learning in Biotechnology JF - National Bureau of Economic Research Working Paper Series VL - No. 14602 PY - 2008 Y2 - December 2008 UR - http://www.nber.org/papers/w14602 L1 - http://www.nber.org/papers/w14602.pdf N1 - Author contact info: Matthew Higgins College of Management Georgia Institute of Technology 800 West Peachtree Street, N.W. Atlanta, GA 30308 Tel: 404-894-4368 E-Mail: Matt.Higgins@mgt.gatech.edu Paula Stephan Department of Economics Andrew Young School of Policy Studies Georgia State University Box 3992 Atlanta, GA 30302-3992 Tel: 404/413-0160 Fax: 404/413-0145 E-Mail: pstephan@gsu.edu Jerry Thursby Georgia Institute of Technology E-Mail: jerry.thursby@mgt.gatech.edu AB - Managers of private entrepreneurial firms face obstacles in raising capital both in placing a value on a firm and conveying value to investors. These problems are exacerbated when the firm is small, has limited assets (except for human capital) and has yet to have a lead product. In such cases metrics are necessary to convey the value of the firm to investors. Here we explore the importance within the biotechnology industry of the non-financial metrics firms used to convey value during two important initial public offerings (IPO) windows (1989 to 1992 and 1996 to 2000). We also examine whether there was a change over time in the importance of various metrics in determining the value of a biotechnology firm. We find that firms with an affiliated Nobel laureate succeeded in raising the value of their firms by more than $30 million compared to firms without a Nobel laureate during the first period, suggesting that a Nobel laureate served as a powerful signal of firm value. Our results also suggest that the biotechnology regime changed and the Nobel Prize lost its luster as a signal of value in the second period. The importance of several other non-financial metrics changed as well. We conclude that these non-financial metrics of value change in relative importance to potential investors and financial markets as learning occurs and as an industry matures. ER -