NATIONAL BUREAU OF ECONOMIC RESEARCH
NATIONAL BUREAU OF ECONOMIC RESEARCH

On the Potential of Neuroeconomics: A Critical (but Hopeful) Appraisal

B. Douglas Bernheim

NBER Working Paper No. 13954
Issued in April 2008

---- Acknowledgements -----

I am grateful to Antonio Rangel and Colin Camerer for stimulating discussions and comments. I also acknowledge financial support from the National Science Foundation through grant number SES-0452300. The views expressed herein are those of the author(s) and do not necessarily reflect the views of the National Bureau of Economic Research.

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