TY - JOUR AU - Galenson,David TI - From "White Christmas" to Sgt. Pepper: The Conceptual Revolution in Popular Music JF - National Bureau of Economic Research Working Paper Series VL - No. 13308 PY - 2007 Y2 - August 2007 UR - http://www.nber.org/papers/w13308 L1 - http://www.nber.org/papers/w13308.pdf N1 - Author contact info: David Galenson Department of Economics University of Chicago 1126 East 59th Street Chicago, IL 60637 Tel: 773/702-8258 Fax: 773/702-8490 E-Mail: galenson@uchicago.edu AB - Irving Berlin, Cole Porter, and other songwriters of the Golden Era wrote popular songs that treated common topics clearly and simply. During the mid-1960s Bob Dylan, John Lennon, and Paul McCartney created a new kind of popular music that was personal and often obscure. This shift, which transformed popular music from an experimental into a conceptual art, produced a distinct change in the creative life cycles of songwriters. Golden Era songwriters were generally at their best during their 30s and 40s, whereas since the mid-'60s popular songwriters have consistently done their best work during their 20s. The revolution in popular music occurred at a time when young innovators were making similar transformations in other arts: Jean-Luc Godard and his fellow New Wave directors created a conceptual revolution in film in the early '60s, just as Andy Warhol and other Pop artists made painting a conceptual activity. ER -