"c VAR 0276 06058 AD SING 3S 944-953 MD= 1E-37 " "c REF 0276 LOC 2445 WIDTH 9 DK 39 COL 53-61 " "c " "c " "c INDEX OF TOTAL ADVERTISING, SEASONALLY ADJUSTED " "c ----------------------------------------------- " "c " "c NBER SERIES: 06058 " "c AREA COVERED: U.S. " "c UNITS: 1935-1939=100 " "c ANNUAL COVERAGE: NONE " "c QUARTERLY COVERAGE: NONE " "c MONTHLY COVERAGE: 01/1944-12/1953 " "c SEASONAL ADJUSTMENT: SEASONALLY ADJUSTED BY SOURCE " "c SOURCE: 1947-1953 STATISTICAL SUPPLEMENTS TO THE SURVEY OF " "c CURRENT BUSINESS, AND MONTHLY ISSUES BEGINNING IN 1953. " "c " "c NOTES: SERIES 06058 IS PRESENTED HERE AS FOUR " "c VARIABLES--(1)--SEASONALLY ADJUSTED, 1914-1943 " "c (2)--SEASONALLY ADJUSTED, 1943-1946 (3)--SEASONALLY " "c ADJUSTED, 1944-1953 (4)--SEASONALLY ADJUSTED, 1953-1958. " "c A NEW INDEX BEGINS IN 1944 WHICH IS BASED ON " "c EXPENDITURES FOR ADVERTISING, WHILE THE INDEX THROUGH 1946 " "c WAS BASED ON LINAGE. BUSINESS PAPERS AND TELEVISION WERE " "c ADDED JANUARY AND FEBRUARY 1949, RESPECTIVELY (SEE SCB, " "c STATISTICAL SUPPLEMENT, 1953, P. 211). " "c THE PRIMARY SOURCE OF THESE DATA IS"PRINTERS' INK." " "c " "c CHECKED MANUALLY; NO CORRECTIONS NECESSARY. " "c " -12 1944.01 1953.12 170.000 174.000 176.000 179.000 182.000 183.000 184.000 185.000 182.000 181.000 184.000 191.000 205.000 188.000 189.000 189.000 192.000 192.000 195.000 198.000 204.000 206.000 201.000 217.000 218.000 216.000 219.000 226.000 227.000 233.000 228.000 225.000 240.000 245.000 245.000 244.000 235.000 245.000 263.000 278.000 281.000 283.000 263.000 262.000 281.000 284.000 277.000 270.000 257.000 286.000 289.000 293.000 300.000 298.000 268.000 276.000 302.000 311.000 302.000 284.000 296.000 301.000 318.000 310.000 309.000 302.000 276.000 270.000 292.000 306.000 305.000 293.000 329.000 315.000 319.000 323.000 331.000 333.000 311.000 318.000 336.000 365.000 377.000 371.000 394.000 388.000 377.000 393.000 394.000 385.000 410.000 419.000 411.000 429.000 427.000 435.000 451.000 447.000 438.000 438.000 433.000 436.000 445.000 456.000 456.000 475.000 473.000 488.000 465.000 466.000 500.000 498.000 507.000 512.000 541.000 504.000 524.000 531.000 539.000 546.000